Dive Brief:

• Due to "reported burns," Keurig Green Mountain is recalling approximately 7.2 million single-serve hot beverage-brewing devices.
• The company says its Mini Plus Brewing System - model number K10 - could "overheat and spray water." The recalled machines have an ID beginning with "31" on the bottom and were sold in Canada and the U.S. "between 2009 and 2014."
• There have been 90 injuries reported because of "hot liquid escaping," according to the U.S. Consumer Product Safety Commission.

Dive Insight:

Well, it doesn't look like some people will get to enjoy certain beverages this holiday season (unless they receive a Keurig as a gift, of course). Perhaps Keurig will have better luck in the New Year, with its recent acquisitions and its plans for a cold brew machine with Coca-Cola next fall.